For eCommerce businesses, holidays are the most rewarding time of the year. The golden quarter, however, demands efforts and attention to drive a successful holiday shopping season. In a time when consumers are in a limbo and buying habits are changing with each passing day, marketing strategies need to be agile enough to go with the pivoting flow.
To derive success in an over-competitive digital landscape like ours, businesses need to tighten every string possible, and marketing is one crucial knot that ties the efforts stronger. To help you strive the holiday marketing hustle with ease, we have compiled a 45-point marketing checklist, specifically designed for eCommerce brands.
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