Overview
The term ‘headless commerce’ was first coined by commercetools in 2013. But it was in the last few years, that it gained both relevance and popularity. Headless & composable commerce are two sides of the same coin and are in every commerce discussion now. In fact, the probability is very high that you might have heard of it, are planning to implement it, are implementing it right now, or have already been in the big leagues of headless like the MACH Alliance
According to a study conducted in September 2021, around 64% of merchants are planning to implement the headless infrastructure in the coming 9-18 months. But consequential to the commotion created online and with everyone talking about it, you might have a few questions of your own. Is headless and composable the same? Can we use these two terms interchangeably? What are the real-time challenges while implementing headless? Finally, if the advanced commerce technology even fit your business?
(Re)define & (Re)structure your eCommerce with Headless Commerce
Krish, with commercetools and Vue Storefront, conducted a webinar, Composable & Headless Commerce – A (Not So) Secret Path to Success, on 21st April 2022 to answer all of these burning questions and more. Let us give you a glance at the insightful dialogue amongst the speakers.
Webinar Recap
The 45-minute live webinar had some insightful and thought-provoking discussions amongst the industry stalwarts Nikhil Kulkarni from commercetools, Mikaela Ferguson from Vue Storefront, and Manthan Dave from Krish. Their motive was to scrutinize the core principles behind headless and composable commerce and focus on their practical implementation.
The main objective of the webinar was to help you align your digital transformation with your digital commerce strategy and unlock massive growth opportunities.
In this webinar, the attendees learned about the practical steps to facilitate seamless adoption of composable commerce and overcome real-time challenges during and post headless implementation. Another interesting topic of discussion was how a superior customer journey could be achieved by leveraging headless architecture.
It is often said, the best way to get it right is to get it right the first time. The speakers shed light upon the first principles of flawless and successful strategic implementation of headless in one go. The attendees also learned about the benefits of composable and headless commerce in the current commerce landscape and if it is indeed the right fit for your business.
This was not all, the webinar was power-packed with headless knowledge, and the hostess, Akansha Batra from Krish, added a positive vibe to the overall insightful session.
Missed the live webinar?
Have a look at the webinar teaser that will leave you wanting more of headless!
You can access the entire webinar here. Get your roadmap to success and enhance Customer Experience by better understanding Composable & Headless Commerce.
Table of Content
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Shivi Rao is a content marketer with Krish. She has worked in various industries spanning technology, science, rural marketing, startups & unicorns, eCommerce business, and digital marketing, believing that content is the foundation to facilitate the visibility of any organization and ensuring her words do the same. In her free time, you can either find her lifting weights in the gym or feeding the strays.
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